The last few years have seen social networks become the internet’s most popular applications. Blogging is one thing, but blogging in like-minded communities gives you a much needed audience, and helps you to make friends at the same time.

Why set up a social network on your own site rather than on MySpace or LiveJournal? The answer is control. You maintain absolute control over the look and feel of the whole site, decide which modules to add and which to leave out. You can even change the entire layout of the page template with just a little HTML savvy. In short, why join MySpace when you can be MySpace?

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