The Branded Culture
Many people think a brand is a logo, packaging and a company name. These are images that represent a brand; a true brand is a promise of value and experience. What would your perception of a company be if you relate with a welcoming company name, logo and advertisement only to be treated poorly or disappointed in the results? That name, logo and ad have a different feeling now don't they.
So how do you contribute to your own, or your company culture?
What examples do you have of a company culture that is communicating effectively - attracting and retaining the right people, clients and partners.
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David Sandusky
like an ad agency, but for people w/ the Strategic Career Plan and Personal Board of Advisors
LinkedIn | Facebook | Twitter | call 303.325.3225
" The greater danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it" - Michelangelo
Last edited by David Sandusky; 10-10-2006 at 07:15 AM.
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