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Culture Brand Individual brands make up the internal and external experience - or culture brand. Understanding your culture brand is critical to your success. What do you see happening that deserves discussion and what do you need? What are you doing to shape and communicate your real and changing culture?

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Old 06-30-2008, 05:32 AM
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Join Date: Jun 2008
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Default Chief Happiness Officer RSS Feed: I知 on BBC

My RSS Feed is true inspiration and positive influence. He has Just Posted the Following:

I was interviewed recently for the BBC Radio 4 program In Business with Peter Day.

They were doing an episode on happiness at work:
A British professor at the Wharton Business School in Philadelphia has done some research appearing to indicate that US corporations with the happiest employees have a financial performance notably better than lower ranked companies.

This is either blindingly obvious or a great mystery, and investors seeking more than merely quantitative data on which to base their decisions are getting interested in these league tables of Best Companies to Work For.

The real question seems to be: Is happiness in the workplace (that may be so beneficial to a company) created by healthcare and staff karaoke sessions and subsidised canteens, or is it deeper than that?

You can listen to the whole program here.




click here to read more from and support Alex Kjerulf interests
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