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Follow-up to the last question: I have been around PR strategy trying to get articles published in trade magazines. Call me old school, but I am trying to determine readership on equivalent online magazines. Thoughts?

[David Sandusky]

Originally Posted by Kremlin

My question: is submitting articles regularly on sites like this a good PR strategy? It is free. What is the payoff vs. the other paid sites and vs. hiring a PR person to write and submit for me?

This proves to be a good strategy if posting on relevant blogs and forums. Consistency will get you noticed in certain online circles. Targeting your content is important to improve your return on time investment.

Oh, and be sure to build a signature in a place like this and profile on MyBlogLog, the article submission sites, etc. Or your readers will not be pulled to you.