My RSS Feed is a Thinker and blog is #1 for online personal brand thoughts. Dan Schawbel is Gen Y and geared to Gen Y personal brand, but you will benefit regardless of generation. He has Just Posted the Following on his blog:

Today, I spoke with Juliette Powell, who is an author, blogger at the Huffington Post, and entrepreneur. We talk about her new book on social networking, how Obama’s social media campaign was successful, more about which social networks you should register for, networking strategies and more.

How did you come up with the title “33 million people in the room”? What was your source of inspiration?

Amy Neidlinger at Financial Times Press, my publisher, came up with the title based on a story in the book that illustrates Reed’s Law. In the story, I describe 2 people who meet for a business lunch. Each has a smart phone with a world of contacts – phone numbers, email addresses, social networking profiles. Each device connects the two people at the lunch and their extended network of friends and associates, both online and off. Let’s say that between the 2 lunch partners, and all of the contacts in both of their phones, you have a network of 25 individuals.


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