My RSS Feed has a consistent personal brand on, well, personal brand and career topics. Maria Elena Duron has Just Posted the Following on her blog:

SMART is an acronym and you’ve probably heard it before in goal-setting. That’s S being Specific so be very specific in your goals and what you’re looking for and the type of connections you want so we’ll talk more about that as we progress through today’s topic. M is for Measurable, how you’re going to measure whether or not you’re effective at that, whatever that specific goal is so S is specific. M is measurable. A is Action-Oriented. What can you do in this goal that you’re setting for towards your connections to make it action-oriented, to take action towards it? R is Realistic.


I work with clients who will tell me, maybe they do 2% of their business or they network 2% of their time. Now, they want 100% of their business to come from networking and I would ask that question, “Well, what are you going to do different now than you did before to make that huge difference and that jump from 2% to 100%. That’s a 98% jump. What have you done with your database? What have you done with your connections because doing the same things the same way and expecting different results is the actual definition of insanity so we don’t want any insane people. We want motivated, great, smart connectors. So is it action-oriented? That’s the A. Is it R? Realistic and then T, Timely. What is the time that you’re going to get this or what’s the time date? What’s your time deadline?

SMART:
  • Specific
  • Measurable
  • Action-oriented
  • Realistic
  • Timely


Are you SMART in your connections? Are you SMART in your personal branding?

 Maria Elena Duron, CEO, Buzz to Bucks, broadens the network of busy people through effective social marketing strategies. Buzz to Bucks provides online profile management services, social management and reputation management - helping key employees to establish higher visibility and provide consistency in branding as well as establishing the expertise in their industry for entrepreneurs.


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