Culture Brand Evangelist, Andrea Hoffman on Your Brand Radio

[David Sandusky]

Click here and listen to another great Your Brand Radio from May 7, 2009
Andrea Hoffman, Jobing.com Community Relations Manager in Denver is passionate about her role and the company mission.


Successful companies do all they can to establish a culture that attracts passionate people that live the values. Few are fortunate enough to recruit and retain the likes of Andrea Hoffman. She is not alone. You meet jobing.com employees out in the community that LOVE what they do. If you have an opportunity to visit the offices in Denver as I have (Jobing.com Model Culture), you will see the passion in the colorful office where the mission statement is a living document painted on the wall and signed by believers. It is remarkable. Listen to this show and feel what is like to love what you do. It might change your life.

We'll also pick up The Core Career Game with Whitney Walpole as part of the online Personal Board of Advisors (Advisors and Subscriptions) system - we'll be checking in with our "players".

Each Thursday at 4PM MST Mark Crowley and David Sandusky host Your Brand Radio at Espressole Caffe and live online to discuss you, your personal brand, career, business and community strategies. Our guests demonstrate meaning with their involvement in business and community. Come on the show and tell us what you are doing that is interesting. What is your brand? Listen live via BlogTalkRadio at www.YourBrandRadio.com and continue the discussion in this forum!

Questions or thoughts? Discuss in this forum. Follow Your Brand Radio on twitter #ybr and suggest future topics and guests on Facebook.

[David Sandusky]

I announced on this show that we are hitting a new milestone on Your Brand, LLC Forums called Personal Board of Advisors. We are looking at three months in a row at 1,000,000 hits up from months around 800,000. More important is that unique visitors are hanging out for almost 3 minutes and visiting more than one page. People are reading your stuff as our regular posters know.

Many have asked on and offline about the key phrases that are driving traffic and popular on this business and career content site. These work here, but the key is learning how to post with great titles and content on what people are "googling" to find you here and your own content sites.

First think is first, use your name. People research you by looking for your name so create a username with your actual name. People who post here and being searched online are being found on this forum very often. Use your name and post good stuff!

Here are recent past, current and likely future key phrases bringing traffic here for reading and what people are sharing:

Customer Service (tips)
M&A and IPO (as well as Merger, acquisition, public offering)
entrepreneur success
Resume best (many other phrases around the word resume
LLC forum
Richard Branson
Personal brand, your brand, personal branding,
TED RSS
Seth Godin
vintage
wedding invitation
Social media, social networking
Internet marketing, online marketing

Many common business and career phrases starting with "how to..." work very well. ex/ how to negotiate salary, how to network online...

I recently found a great blog post called 10 Ways to Put Your Content in Front of More People in the| How to | section of the website (see what they are doing?) Read this blog post, it is brilliant. It is also complicated and many people will say they don't have time to implement such a strategy.
Folks, Your Brand, LLC Forums is a user generates site where you can do most of the points listed for free! GO to town! The rest is part of my vision and has been for a few years now. That is why this site is working for people and we are working hard to stay ahead.